The Loop collection was inspired by Studiomama’s Re-imagine range, it was developed in connection with a bespoke commission for the restaurant and private dining room at the Mandrake Hotel. MARK Product’s brief for Loops was to adapt the Re-imagined Chair concept for the contract furniture market. With its distinct aesthetic the Loops collection can be used to create character in many settings. The breadth of the range, with all pieces based on the distinctive ‘loop’ shape, allows for work or play to happen within hospitality, education and workplace environments.
Loops was developed to include a stool, two chairs, two sofas, two benches and three tables, inspired by the original Re-imagined Chair and reflecting the blurring boundaries of life and work by creating playful spaces in which people can think differently.
We increased the size by 10%, used an ergonomic plywood and foam construction to offer comfort and offered a choice of bright colours in Kvadrat Canvas, Camira Blazer and RAL coloured frames. Crucially, we kept the distinctive proportions that gave the Re-imagined Chair its personality.
Loops range is 100% UK manufacture, design for easy disassembly, and in accordance with Mark Products ethos and standards for sustainable production
‘There’s something delightful about the story of Loops. Perhaps it is the functionality and playfulness of a chair that “stretches” into a bench, or the seemingly organic evolution of a craft-made object into a manufactured product, but I have a feeling a lot of it has to do with the wonderfully collaborative efforts of designer Studiomama and manufacturer MARK Product’ said OnOffice.