Lexon commissioned Studiomama to design an alarm clock that was simple and intuitive to use.
Studiomama pared back the design of increasingly complicated alarm clocks and made it simple – tilt it one way to turn the alarm on, tilt it back to turn the alarm off. Removing the snooze function was a controversial move but, counterintuitively, has been shown to make getting up easier. A series of cheerful colours including yellow, blue, pink, orange, turquoise and bamboo green are guaranteed to start the day with a smile
‘Its low-tech nature coupled with its high-style design makes this a clock I’d love to have on my bedside table,’ says Philadelphia Magazine. The On Off alarm clock is available to buy from Amazon.co.uk.